The Ministry of Tourism and Wildlife will collaborate with counties to revive tourism in the country, Cabinet Secretary Rebecca Miano has announced.<\/p>\n
During her two-day working tour of Kilifi and Mombasa Counties, the CS stated that the ministry aims to attract 5 million tourists by 2027.<\/p>\n
This initiative will involve rigorous marketing and resource mobilization by all stakeholders to achieve the target, up from the current figure of 2 million.<\/p>\n
\u201cWe want to work very closely with counties and hoteliers and come up with strategies of reviving the industry,\u201d she said<\/p>\n
The CS urged counties to diversify into other areas like marine tourism from regular wildlife safaris, beaches and cuisines.<\/p>\n
\u201cWhen we get more tourists everyone benefits including more job creation for our youths,\u201d the CS said.<\/p>\n
The CS said the ministry will showcase Counties\u2019 potential in different world exhibitions, she urged them to ready their packages for easy marketing.<\/p>\n
\u201cWe want to position counties regionally and internationally, hoteliers should also play their roles in positioning tourism where it was before,\u201d she added.<\/p>\n
Kilifi Governor Gedion Mung\u2019aro said he would bring together coastal counties and come up with a single marketing plan.<\/p>\n
The plan will include brochures and materials showcasing the world\u2019s places to visit.<\/p>\n
\u201cTourism is coming back to the coast, we just need to put our house in order by revamping old hotels and encourage investors to buy stalled ones,\u201d said Governor Mung\u2019aro.<\/p>\n
Mr Mung\u2019aro said Kilifi was currently experiencing bed shortages adding that the expansion of Malindi airport will be a game changer.<\/p>\n
The CS later toured the ongoing construction of Utalii College which is set to train thousands of youths in tourism once it is complete.<\/p>\n
The post Ministry to partner with Counties to revive tourism<\/a> first appeared on KBC<\/a>.<\/p>\n The post Ministry to partner with Counties to revive tourism<\/a> appeared first on KBC<\/a>.<\/p>","protected":false},"excerpt":{"rendered":" The Ministry of Tourism and Wildlife will collaborate with counties to revive tourism in the country, Cabinet Secretary Rebecca Miano has announced. During her two-day working tour of Kilifi and Mombasa Counties, the CS stated that the ministry aims to attract 5 million tourists by 2027. This initiative will involve rigorous marketing and resource mobilization […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-100692","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts\/100692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/comments?post=100692"}],"version-history":[{"count":0,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts\/100692\/revisions"}],"wp:attachment":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/media?parent=100692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/categories?post=100692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/tags?post=100692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}