Former Tourism Minister, Najib Balala, has been appointed to the Leadership Team at the World Travel & Tourism Council (WTTC), the global voice of the private sector within the industry.<\/p>\n
Based at WTTC\u2019s global office in Madrid, Mr. Balala has started in a new role as Executive Vice-President for Advocacy, Government Affairs and Research. He will lead WTTC\u2019s global advocacy agenda, government engagement and policy research.<\/p>\n
Mr. Balala has substantial public and private sector experience on the global stage. As a former Tourism and Wildlife Minister for Kenya, for over 12 years, he shaped national and international tourism policy and helped to strengthen the operating environment around the world for the sector\u2019s growth.<\/p>\n
Among his many accomplishments, Mr. Balala\u2019s highly-successful career includes his time as Cabinet Minister for Tourism and Wildlife for Kenya, in which he led an highly-resilient department during times of crisis and political upheaval. His open-door policy with the private sector was heralded by many in the industry across Kenya.<\/p>\n
During the Covid pandemic, he spearheaded the tourism industry through policy and strategic change, leading Kenya to become the first country in the world to be awarded the \u201cSafer Tourism Seal\u201d in recognition of the health and safety measures put in place.<\/p>\n
His leadership drove the transformation of Kenya\u2019s tourism sector through progressive policy frameworks and impactful destination branding, while his strong record in strategic diplomacy enabled him to effectively bridge government priorities with private sector ambitions across international platforms.<\/p>\n
In his new role, Najib Balala will report to WTTC President & CEO Gloria Guevara.<\/p>\n
Commenting on his appointment, Najib Balala said: \u201cIt is an honour and a privilege to be selected by WTTC for this role and I am looking forward to working with the visionary WTTC Chairman Manfredi Lefebvre and President & CEO Gloria Guevara. I\u2019ll be bringing my experience bridging the private and public sectors to WTTC\u2019s overall strategic roadmap and ensuring it has strong relations with all the stakeholders in governments and beyond.\u201d<\/p>\n
WTTC President and CEO, Gloria Guevara, added: \u201cNajib Balala\u2019s substantial experience as a Cabinet Minister on the world stage will help WTTC grow our sector even further. We are seeing many new members join us, and old members return, as we continue to build one of the finest Travel & Tourism teams globally, offering world-class advocacy and support to the sector.\u201d<\/p>\n
The post Former CS Balala lands top global tourism role at WTTC<\/a> appeared first on KBC Digital<\/a>.<\/p>","protected":false},"excerpt":{"rendered":" Former Tourism Minister, Najib Balala, has been appointed to the Leadership Team at the World Travel & Tourism Council (WTTC), the global voice of the private sector within the industry. Based at WTTC\u2019s global office in Madrid, Mr. Balala has started in a new role as Executive Vice-President for Advocacy, Government Affairs and Research. He […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-139492","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts\/139492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/comments?post=139492"}],"version-history":[{"count":0,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts\/139492\/revisions"}],"wp:attachment":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/media?parent=139492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/categories?post=139492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/tags?post=139492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}