{"id":78578,"date":"2024-08-15T05:12:57","date_gmt":"2024-08-15T05:12:57","guid":{"rendered":"https:\/\/chezaspin.com\/blog\/index.php\/2024\/08\/15\/mars-to-buy-pringles-and-pop-tart-maker-for-36bn\/"},"modified":"2024-08-15T05:12:57","modified_gmt":"2024-08-15T05:12:57","slug":"mars-to-buy-pringles-and-pop-tart-maker-for-36bn","status":"publish","type":"post","link":"https:\/\/chezaspin.com\/blog\/mars-to-buy-pringles-and-pop-tart-maker-for-36bn\/","title":{"rendered":"Mars to buy Pringles and Pop-Tart maker for $36bn"},"content":{"rendered":"

Confectionery giant Mars has struck a deal to snap up Pringles and Pop-Tart-maker Kellanova for nearly $36bn (\u00a328bn).<\/strong><\/p>\n

The firms called it the biggest snacking buyout this year, while legal experts don\u2019t expect any objections from regulators.<\/p>\n

The deal comes as cash-strapped consumers have been opting for cheaper own-brand junk food, according to market data specialists Mintel.<\/p>\n

There is also a trend to towards healthier snacking in the UK, it said.<\/p>\n

The huge, family-owned Mars makes sweet treats including Twix, Bounty, Milky Way, M&Ms and Skittles, and Kellanova has brands including Pop-Tarts.<\/p>\n

They both claim to sell healthier options too, including Nature\u2019s Bakery for Mars and Nutrigrain for Kellanova.<\/p>\n

The proposed deal dwarfs Mars\u2019 $23bn takeover of Wrigley in 2008, and is not expected to face too many regulatory hurdles, legal experts told the Reuters news agency.<\/p>\n

Kellanova was spun off from Kelloggs in 2023, and sells snacks along with cereal outside North America.<\/p>\n

It will become part of Mars Snacking, led by Andrew Clarke, and based in Chicago. The deal is expected to complete in the first half of 2025, Mars said.<\/p>\n

Food and drink prices rose by close to a third between September 2021 and September 2023, the Institute for Fiscal Studies think tank said.<\/p>\n

Junk food in the UK is also being squeezed by laws intended to cut down on how obese people get, and the incidence of other health-related problems from eating snacks with a lot of fat, salt and sugar.<\/p>\n

From October 2022 supermarkets could no longer promote junk food at store entrances, aisle ends and checkouts and their online equivalents in England.<\/p>\n

From October 2025 supermarkets won\u2019t be able to do junk food \u201cbuy-one get-one free\u201d offers \u2013 so-called \u201cvolume price promotions\u201d \u2013 although Tesco and Sainsbury\u2019s have already cut these out.<\/p>\n

The post Mars to buy Pringles and Pop-Tart maker for $36bn<\/a> first appeared on KBC<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

Confectionery giant Mars has struck a deal to snap up Pringles and Pop-Tart-maker Kellanova for nearly $36bn (\u00a328bn). The firms called it the biggest snacking buyout this year, while legal experts don\u2019t expect any objections from regulators. The deal comes as cash-strapped consumers have been opting for cheaper own-brand junk food, according to market data […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-78578","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts\/78578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/comments?post=78578"}],"version-history":[{"count":0,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/posts\/78578\/revisions"}],"wp:attachment":[{"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/media?parent=78578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/categories?post=78578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chezaspin.com\/blog\/wp-json\/wp\/v2\/tags?post=78578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}